01 — The Offer

Stop paying for marketing that doesn't guarantee results.

Only pay per qualified lead.

Exclusive leads
No lock-in
We take the risk
Traditional Agency
  • Monthly retainer
  • Setup fees
  • Long contracts
  • No lead guarantees
  • Client takes the risk
Optimo Agency
  • No retainer
  • No setup fee
  • No lock-in contracts
  • Exclusive qualified leads
  • You only pay per lead
  • We take the risk
Testimonials

Trusted by tradies & service businesses.

5.0· 56+ Google reviews for Optimo Agency
M
Matt Davies-Graham
Local Guide · 31 reviews

Lead generation has been great for our detailing business. Craig is knowledgeable and extremely helpful with explaining all aspects of future growth marketing plan also.

Google review
A
Ashley Seddon
3 reviews

I have been working with Craig on a couple of projects for our business now for around 12 months, he has been an absolute pleasure to work with, so professional and a real game changer. His knowledge and experience has really shown in the results we're getting — so glad we aligned ourselves with Craig at Optimo Agency!

Google review
A
Adam Camilleri
AC Constructions QLD

I have been using Optimo Agency to generate leads for my business AC Constructions Qld in Townsville for over 2 years and business have never been better. At times generating more work leads than we can handle. Absolute game changer.

Google review
D
Dean Walsh
1 review

We are extremely happy with the advertising and lead generation service Optimo Agency is providing us. They are easy to communicate with and deliver consistent results.

Google review
K
Kaidyn Best
Best Car Detailing

I wanted to write this review personally — Kaidyn owner and Director at Best Car Detailing to thank Craig and his team. He's a solid bloke, easy to work with and delivers on what he says.

Google review
D
Darren Piper
12 reviews

The team at Optimo Agency have been outstanding to work with. They're proactive, results-driven, and genuinely care about getting the best outcome for our business.

Google review
S
Steven Blackwood
Roofing business

I would recommend Craig and his team — the service is first class. We have worked with him for 3 years generating leads for our roofing business.

Google review
G
Graham McIntyre
Outside Home Improvements

I have found Optimo Agency to be a great value asset to my business. Very helpful with good ideas & advice. Very willing to go that extra distance to help. 💯 recommended.

Google review
S
Shannon Murray
3 reviews

Optimo Agency has been amazing for our business and I would highly recommend them to anyone looking to generate more high quality leads for their business.

Google review
S
Sam Riley-Smith
5 reviews

Craig and the team at Optimo Agency provide a personalised service that has delivered real world financial results to my business. Always available and reliable with time frames and budgets. You really can't go wrong.

Google review
C
Create Build Enjoy
2 reviews

Great working with these guys. Highly recommend!

Google review
K
Kristian Wheeler
2 reviews

Great experience, Craig was definitely the one to go with. He helped grow my business and continues to support. Thanks again Craig, definitely recommend this guy.

Google review
M
Murray Whelehan
Local Guide · 15 reviews

Worked closely with Craig for a number of years and he's a true professional through and through. Always delivers on what he says he is going to, and always on time! He's achieved some great results and definitely helped my own business grow. Would highly recommend to anyone looking to work with him.

Google review
P
Peter Henderson
2 reviews

I have been using Optimo Agency now for about 3 years now & have been awarded some good jobs through them so I feel that the fee is well worth the rewards.

Google review
F
Frank Silcock
Landscaper

I've used Optimo for the last 3 years and am really happy with the marketing results. My business has been getting consistent high yielding leads for the entire time. I can highly recommend their services.

Google review
J
Jesse Verrion
3 reviews

I have worked with Optimo for a year now and they have taken care of our business. Craig is always checking in and doing his best to get us fantastic results.

Google review
J
Jorge Guirao
1 review

My business would not be in the great position it is today without the amazing services that Craig and his team provided. The professionalism of the webpage and the backup service is second to none. I highly recommend engaging their services, you won't be disappointed.

Google review
T
Thomas C
Local Guide · 151 reviews

Been working with Craig from Optimo Agency for the past few months and he has been helping our business land a couple of great deals and projects. He's been in the digital marketing industry for a while and is very knowledgeable. I can highly recommend anyone looking for marketing services to reach out to Craig. 5 stars.

Google review
W
Wil Robinson
8 reviews

I've worked with Optimo for the last 3 years. It's helped me grow my business and provided me with a steady stream of leads for my building firm. I'd recommend the team at Optimo to anyone running a business needing help with lead gen.

Google review
M
Matt Davies-Graham
Local Guide · 31 reviews

Lead generation has been great for our detailing business. Craig is knowledgeable and extremely helpful with explaining all aspects of future growth marketing plan also.

Google review
A
Ashley Seddon
3 reviews

I have been working with Craig on a couple of projects for our business now for around 12 months, he has been an absolute pleasure to work with, so professional and a real game changer. His knowledge and experience has really shown in the results we're getting — so glad we aligned ourselves with Craig at Optimo Agency!

Google review
A
Adam Camilleri
AC Constructions QLD

I have been using Optimo Agency to generate leads for my business AC Constructions Qld in Townsville for over 2 years and business have never been better. At times generating more work leads than we can handle. Absolute game changer.

Google review
D
Dean Walsh
1 review

We are extremely happy with the advertising and lead generation service Optimo Agency is providing us. They are easy to communicate with and deliver consistent results.

Google review
K
Kaidyn Best
Best Car Detailing

I wanted to write this review personally — Kaidyn owner and Director at Best Car Detailing to thank Craig and his team. He's a solid bloke, easy to work with and delivers on what he says.

Google review
D
Darren Piper
12 reviews

The team at Optimo Agency have been outstanding to work with. They're proactive, results-driven, and genuinely care about getting the best outcome for our business.

Google review
S
Steven Blackwood
Roofing business

I would recommend Craig and his team — the service is first class. We have worked with him for 3 years generating leads for our roofing business.

Google review
G
Graham McIntyre
Outside Home Improvements

I have found Optimo Agency to be a great value asset to my business. Very helpful with good ideas & advice. Very willing to go that extra distance to help. 💯 recommended.

Google review
S
Shannon Murray
3 reviews

Optimo Agency has been amazing for our business and I would highly recommend them to anyone looking to generate more high quality leads for their business.

Google review
S
Sam Riley-Smith
5 reviews

Craig and the team at Optimo Agency provide a personalised service that has delivered real world financial results to my business. Always available and reliable with time frames and budgets. You really can't go wrong.

Google review
C
Create Build Enjoy
2 reviews

Great working with these guys. Highly recommend!

Google review
K
Kristian Wheeler
2 reviews

Great experience, Craig was definitely the one to go with. He helped grow my business and continues to support. Thanks again Craig, definitely recommend this guy.

Google review
M
Murray Whelehan
Local Guide · 15 reviews

Worked closely with Craig for a number of years and he's a true professional through and through. Always delivers on what he says he is going to, and always on time! He's achieved some great results and definitely helped my own business grow. Would highly recommend to anyone looking to work with him.

Google review
P
Peter Henderson
2 reviews

I have been using Optimo Agency now for about 3 years now & have been awarded some good jobs through them so I feel that the fee is well worth the rewards.

Google review
F
Frank Silcock
Landscaper

I've used Optimo for the last 3 years and am really happy with the marketing results. My business has been getting consistent high yielding leads for the entire time. I can highly recommend their services.

Google review
J
Jesse Verrion
3 reviews

I have worked with Optimo for a year now and they have taken care of our business. Craig is always checking in and doing his best to get us fantastic results.

Google review
J
Jorge Guirao
1 review

My business would not be in the great position it is today without the amazing services that Craig and his team provided. The professionalism of the webpage and the backup service is second to none. I highly recommend engaging their services, you won't be disappointed.

Google review
T
Thomas C
Local Guide · 151 reviews

Been working with Craig from Optimo Agency for the past few months and he has been helping our business land a couple of great deals and projects. He's been in the digital marketing industry for a while and is very knowledgeable. I can highly recommend anyone looking for marketing services to reach out to Craig. 5 stars.

Google review
W
Wil Robinson
8 reviews

I've worked with Optimo for the last 3 years. It's helped me grow my business and provided me with a steady stream of leads for my building firm. I'd recommend the team at Optimo to anyone running a business needing help with lead gen.

Google review
W
Wil Robinson
8 reviews

I've worked with Optimo for the last 3 years. It's helped me grow my business and provided me with a steady stream of leads for my building firm. I'd recommend the team at Optimo to anyone running a business needing help with lead gen.

Google review
T
Thomas C
Local Guide · 151 reviews

Been working with Craig from Optimo Agency for the past few months and he has been helping our business land a couple of great deals and projects. He's been in the digital marketing industry for a while and is very knowledgeable. I can highly recommend anyone looking for marketing services to reach out to Craig. 5 stars.

Google review
J
Jorge Guirao
1 review

My business would not be in the great position it is today without the amazing services that Craig and his team provided. The professionalism of the webpage and the backup service is second to none. I highly recommend engaging their services, you won't be disappointed.

Google review
J
Jesse Verrion
3 reviews

I have worked with Optimo for a year now and they have taken care of our business. Craig is always checking in and doing his best to get us fantastic results.

Google review
F
Frank Silcock
Landscaper

I've used Optimo for the last 3 years and am really happy with the marketing results. My business has been getting consistent high yielding leads for the entire time. I can highly recommend their services.

Google review
P
Peter Henderson
2 reviews

I have been using Optimo Agency now for about 3 years now & have been awarded some good jobs through them so I feel that the fee is well worth the rewards.

Google review
M
Murray Whelehan
Local Guide · 15 reviews

Worked closely with Craig for a number of years and he's a true professional through and through. Always delivers on what he says he is going to, and always on time! He's achieved some great results and definitely helped my own business grow. Would highly recommend to anyone looking to work with him.

Google review
K
Kristian Wheeler
2 reviews

Great experience, Craig was definitely the one to go with. He helped grow my business and continues to support. Thanks again Craig, definitely recommend this guy.

Google review
C
Create Build Enjoy
2 reviews

Great working with these guys. Highly recommend!

Google review
S
Sam Riley-Smith
5 reviews

Craig and the team at Optimo Agency provide a personalised service that has delivered real world financial results to my business. Always available and reliable with time frames and budgets. You really can't go wrong.

Google review
S
Shannon Murray
3 reviews

Optimo Agency has been amazing for our business and I would highly recommend them to anyone looking to generate more high quality leads for their business.

Google review
G
Graham McIntyre
Outside Home Improvements

I have found Optimo Agency to be a great value asset to my business. Very helpful with good ideas & advice. Very willing to go that extra distance to help. 💯 recommended.

Google review
S
Steven Blackwood
Roofing business

I would recommend Craig and his team — the service is first class. We have worked with him for 3 years generating leads for our roofing business.

Google review
D
Darren Piper
12 reviews

The team at Optimo Agency have been outstanding to work with. They're proactive, results-driven, and genuinely care about getting the best outcome for our business.

Google review
K
Kaidyn Best
Best Car Detailing

I wanted to write this review personally — Kaidyn owner and Director at Best Car Detailing to thank Craig and his team. He's a solid bloke, easy to work with and delivers on what he says.

Google review
D
Dean Walsh
1 review

We are extremely happy with the advertising and lead generation service Optimo Agency is providing us. They are easy to communicate with and deliver consistent results.

Google review
A
Adam Camilleri
AC Constructions QLD

I have been using Optimo Agency to generate leads for my business AC Constructions Qld in Townsville for over 2 years and business have never been better. At times generating more work leads than we can handle. Absolute game changer.

Google review
A
Ashley Seddon
3 reviews

I have been working with Craig on a couple of projects for our business now for around 12 months, he has been an absolute pleasure to work with, so professional and a real game changer. His knowledge and experience has really shown in the results we're getting — so glad we aligned ourselves with Craig at Optimo Agency!

Google review
M
Matt Davies-Graham
Local Guide · 31 reviews

Lead generation has been great for our detailing business. Craig is knowledgeable and extremely helpful with explaining all aspects of future growth marketing plan also.

Google review
W
Wil Robinson
8 reviews

I've worked with Optimo for the last 3 years. It's helped me grow my business and provided me with a steady stream of leads for my building firm. I'd recommend the team at Optimo to anyone running a business needing help with lead gen.

Google review
T
Thomas C
Local Guide · 151 reviews

Been working with Craig from Optimo Agency for the past few months and he has been helping our business land a couple of great deals and projects. He's been in the digital marketing industry for a while and is very knowledgeable. I can highly recommend anyone looking for marketing services to reach out to Craig. 5 stars.

Google review
J
Jorge Guirao
1 review

My business would not be in the great position it is today without the amazing services that Craig and his team provided. The professionalism of the webpage and the backup service is second to none. I highly recommend engaging their services, you won't be disappointed.

Google review
J
Jesse Verrion
3 reviews

I have worked with Optimo for a year now and they have taken care of our business. Craig is always checking in and doing his best to get us fantastic results.

Google review
F
Frank Silcock
Landscaper

I've used Optimo for the last 3 years and am really happy with the marketing results. My business has been getting consistent high yielding leads for the entire time. I can highly recommend their services.

Google review
P
Peter Henderson
2 reviews

I have been using Optimo Agency now for about 3 years now & have been awarded some good jobs through them so I feel that the fee is well worth the rewards.

Google review
M
Murray Whelehan
Local Guide · 15 reviews

Worked closely with Craig for a number of years and he's a true professional through and through. Always delivers on what he says he is going to, and always on time! He's achieved some great results and definitely helped my own business grow. Would highly recommend to anyone looking to work with him.

Google review
K
Kristian Wheeler
2 reviews

Great experience, Craig was definitely the one to go with. He helped grow my business and continues to support. Thanks again Craig, definitely recommend this guy.

Google review
C
Create Build Enjoy
2 reviews

Great working with these guys. Highly recommend!

Google review
S
Sam Riley-Smith
5 reviews

Craig and the team at Optimo Agency provide a personalised service that has delivered real world financial results to my business. Always available and reliable with time frames and budgets. You really can't go wrong.

Google review
S
Shannon Murray
3 reviews

Optimo Agency has been amazing for our business and I would highly recommend them to anyone looking to generate more high quality leads for their business.

Google review
G
Graham McIntyre
Outside Home Improvements

I have found Optimo Agency to be a great value asset to my business. Very helpful with good ideas & advice. Very willing to go that extra distance to help. 💯 recommended.

Google review
S
Steven Blackwood
Roofing business

I would recommend Craig and his team — the service is first class. We have worked with him for 3 years generating leads for our roofing business.

Google review
D
Darren Piper
12 reviews

The team at Optimo Agency have been outstanding to work with. They're proactive, results-driven, and genuinely care about getting the best outcome for our business.

Google review
K
Kaidyn Best
Best Car Detailing

I wanted to write this review personally — Kaidyn owner and Director at Best Car Detailing to thank Craig and his team. He's a solid bloke, easy to work with and delivers on what he says.

Google review
D
Dean Walsh
1 review

We are extremely happy with the advertising and lead generation service Optimo Agency is providing us. They are easy to communicate with and deliver consistent results.

Google review
A
Adam Camilleri
AC Constructions QLD

I have been using Optimo Agency to generate leads for my business AC Constructions Qld in Townsville for over 2 years and business have never been better. At times generating more work leads than we can handle. Absolute game changer.

Google review
A
Ashley Seddon
3 reviews

I have been working with Craig on a couple of projects for our business now for around 12 months, he has been an absolute pleasure to work with, so professional and a real game changer. His knowledge and experience has really shown in the results we're getting — so glad we aligned ourselves with Craig at Optimo Agency!

Google review
M
Matt Davies-Graham
Local Guide · 31 reviews

Lead generation has been great for our detailing business. Craig is knowledgeable and extremely helpful with explaining all aspects of future growth marketing plan also.

Google review
03 — The Model

How our model works.

Seven simple steps between our ads and your next quote.

01

Build campaigns

High-converting Facebook & Instagram ads.

02

Test offers

Multiple headlines, creatives and offers.

03

Find homeowners

Facebook finds active renovation intent.

04

Capture enquiry

Homeowners complete our enquiry form.

05

Verify lead

Every enquiry is checked and qualified.

06

Send exclusively

The lead lands directly with you — only you.

07

Book the quote

You contact them and book the quote.

04 — Targeting

The right people. At the right time.

Facebook ad targeting Wollongong homeowners
Real Facebook ad
20 KMWOLLONGONG

Example: we run this ad to homeowners inside a 20 km radius of Wollongong. Change the pin — change the market.

Geographic Targeting

Target specific suburbs, postcodes, councils or service areas.

Interests & Behaviour

Renovations, home improvement, interior design, property ownership.

Homeowners

We focus on homeowners — not renters.

Buyer Intent

People actively requesting renovation quotes right now.

05 — Exclusivity

Exclusive means exclusive.

Every qualified lead is sold to one contractor only. No lead recycling. No selling to multiple builders. No auctions.

Other Agencies

1 Homeowner

Builder 1
Builder 2
Builder 3
Builder 4

The same lead sold to 3–5 contractors. You compete on price.

Optimo Agency

1 Homeowner

You — only you

One lead. One contractor. No competition on price.

06 — Comparison

Why our model is different.

Pricing model
Traditional
Monthly retainer
Optimo Agency
Pay per lead
Setup fee
Traditional
Yes
Optimo Agency
No setup fee
Contract
Traditional
Long lock-in
Optimo Agency
No lock-in
Performance guarantee
Traditional
None
Optimo Agency
Exclusive qualified leads
Facebook ad spend
Traditional
Client pays
Optimo Agency
We pay
Campaign optimisation
Traditional
Client's problem
Optimo Agency
We optimise
Who carries the risk
Traditional
Client
Optimo Agency
We do

Ready to grow with exclusive qualified leads?

Book a 20-minute discovery call. We'll map out lead volume, suburbs and expected results — no obligation.